The Surge 90:
Growth Sprint

The Surge 90 is a focused 90-day strategic engagement designed to bring clarity, structure, and measurable momentum to your business.

What is the Growth Sprint?

Over a defined three-month period, Surge & Co works closely with leadership and operational teams to fully understand the business, its objectives, its challenges, and its potential.

I begin by gaining a clear picture of your commercial goals, financial performance, operational structure, sales effectiveness, and marketing position. Through structured review and strategic discussion, we identify the underlying issues impacting performance and define the priorities that will unlock progress.

From there, I develop practical, commercially focused solutions aligned to your objectives. This may include operational restructuring, strengthening accountability, refining sales and marketing strategy, clarifying roles and responsibilities, improving reporting and performance visibility, or resetting growth targets.

Crucially, the Surge 90 is not simply advisory.

I work alongside you to support implementation, embedding structure, strengthening leadership focus, and ensuring measurable improvements are in place before the 90 days conclude.

This structured growth sprint is ideal for organisations experiencing 

Operational complexity

Strategic uncertainty

Underperformer

Stalled growth

By the end of the programme,
your business will have

  • Office conference room table with a laptop, notepad, pen, and coffee mug, with chairs around and natural light coming through windows in the background.

    Greater strategic clarity

  • Four women having a business meeting in a conference room with large windows, some with notebooks and documents on the table.

    Stronger operational structure

  • A person pinning a mobile app interface onto a corkboard with push pins, with several other papers and diagrams already pinned on the board.

    Clear targets and accountability

  • Laptop computer displaying analytics dashboard with graphs and charts on a reflective black surface.

    Improved sales and marketing alignment

  • Overhead view of a busy office desk with two people working; they are reviewing financial charts and graphs on scattered papers, with a keyboard, calculator, coffee mug, smartphone, and a small potted plant on the desk.

    A roadmap for sustainable growth

The Surge 90 provides concentrated focus and disciplined execution within a contained timeframe, creating meaningful momentum without long-term consultancy dependency.

Investment

The Surge 90 is a defined strategic engagement with clear objectives and outcomes. Investment is agreed following an initial discovery conversation and is tailored to the scale and complexity of your business.

“"Two months. That’s all it took for Kulbir to completely transform our trajectory. Working alongside her at Surge & Co was an absolute game changer and nothing short of jaw-dropping.

In a short space of time, she secured two major event contracts — one in the UK and one overseas — and simultaneously developed the framework for several start-ups, but what impressed me most wasn’t just the contracts — it was the structure. Kulbir embedded systems and clarity not only into the new start-ups but into our live operations without any interruptions. She brought order, vision, momentum where support was needed — and did it all with professionalism, energy, and plenty of laughs along the way

I genuinely can’t thank her enough! If I had it my way, I’d work alongside Kulbir long-term without any hesitation.

Thank you for everything, Kulbir. I wish you nothing but the very best and I have no doubt Surge & Co will go from strength to strength."

Managing Director - Hospitality & Modular Sector

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Ready to build clarity and momentum in your business?